I’ve been seeing a flurry of educational workshop flyers this week and some of the elements that I consistently see on your flyers that are helpful for members and that should be included on all flyers include:
Title of event (should be both descriptive and engaging)
Speaker name, title and organization (At a minimum include the organization the speaker is from. It helps members know the source of the information, develop a connection with the organization as a potential resource, increase trust in the content, and inform members that it is a non-profit or governmental entity. ie Registered Dietician Jane Smith from Wunderbar Community College will be presenting on….)
Short descriptor of what members may learn by attending
Location (ie Community Room at “X” Co-op)
Day, Date, and Time (ie Wednesday, January 16th, at 1:00-2:00pm)
Event coordinator (ie Program sponsored by “X” Co-op Service Coordinators and Education Committee; For more information contact Service Coordinator Rachel Jacobsen at 313-833-1300 or Room #312)
Other pertinent information, including “Light Refreshments”
Finally, have fun with graphics and print on colored paper!
If you have other suggestions, please share with the team. Some of you have been generously posting your flyers on SCoop, which I really appreciate. It helps other SCs get ideas for their own educational event topics, speakers, and flyer lay out. If you are looking for ideas, visit SCoop for these postings!
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